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Micromax owned subsidiary Yu have announced the Yureka Black, a youth-focused phone with 4GB RAM and a budget price tag in India.

India-based subsidiary of Micromax mobiles, Yu is all set to announce the Yu Yureka Black on the first of June. More details inside.

Yu’s next phone (and possibly even a power bank) is due to launch within a week’s time on 8th September. Keep reading to know what to expect!

In their latest teaser image, Yu are seen taking a dig at their prime competitors in Xiaomi.

Get to know all about the newest kid on the block, in this in-depth and unbaised Yu Yureka review.

The Yureka from Micromax sub-brand Yu now has official support from the guys over at Team Win in the form of the TWRP recovery.

Yu’s first outing seems to have been a massive success — the Yureka was out of stock in no time.

micromax yureka yu

It’s one we have been wondering about and a lunch which has much confusion in the tech world, and now here it is! So was the wait for the Cyanogen powered Yureka worth it?