Today, Huawei held a special conference for PC products in Shanghai. It is quite rear for Huawei to hold a conference for PCs. In a few days, Honor will also debut its new gaming PC at a press conference in Shanghai. Due to the U.S. sanctions on Huawei, the company is now focusing on the PC, smart screen, and other businesses. The U.S. ban on Huawei basically affects its smartphone business and nothing else.
Huawei’s PC layout is also similar to the dual-brand model for mobile phones. The Huawei brand focuses on high-end products and the Honor brand targets young users. According to Yu Chengdong, Huawei is still new in the PC market but it is already No. 1 in China.
Huawei PC product line has three main segments
- The Flagship X series
- Digital Series – focusing on thin and light notebooks
- D Series – focuses on performance
Today, the company released a new generation of MateBook X, Huawei MateBook 13/14 2020 Ryzen Edition, and updated its flagship series and digital series.
In addition, it is worth noting that Li Bin, vice president of Huawei’s consumer business, revealed the existence of a new b series. According to him, this series will focus on government officials and corporate customers.
Huawei will concentrate on the PC market
Previously, Huawei’s PC was mainly positioned in the consumer market for thin and light notebooks. Now, it is entering the government and enterprise markets to further expand its market share. Huawei has also taken similar actions on smart screens, after launching a number of smart screen products for the consumer market. The company has also launched corporate smart screen products, focusing on conferences and office scenarios.
In addition, its sub-brand, Honor, also has its plans for the PC market. On September 1st, Honor will also hold a gaming laptop conference in Shanghai. This is the first time that Honor will be releasing a gaming laptop in addition to its usual thin and light laptops.
The Huawei Mate 40 series will be the company’s last flagship smartphone for now due to the U.S. ban. This means that there will be a significant decline in its smartphone shipment. However, the company is now accelerating its efforts in high-profit IoT categories such as PCs and smart screens. Earlier, there were reports that Huawei had launched the “Nanniwan” project to avoid products containing US technology. The project includes accelerating the promotion of notebook computers and smart screen business. These two categories will not include American technology.