Huawei register a new “U” logo, possibly for their upcoming AI


Huawei AI

The race for the best AI implementation in constantly growing up in competition. Some years ago it was only Siri from Apple, then Google gave its first steps developing Google Now, for later turn into Google assistant, followed by Microsoft with Cortana. This year Samsung unveiled their own AI in the form of Bixby, and lastly but not least, even Amazon has stepped up in the game with Alexa. Now there are signs, that another big Chinese brand wants to enter in the game.

Last reports and documentation shows that Huawei has recently filled a trademark for a “U” logo, The firm submitted two virtually identical requests for the United States Patent and Trademark Office and also for the European Union Intellectual Property Office by the end of September.

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You may ask, how could this mean that Huawei is bringing up their own AI? The description of the trademark give us a hint, according to the document the trademark is related to traditional software and mobile apps that are designed to connect to various IoT (Internet of Things) devices and capable of managing such products. There is no mention about voice recognition services however, but judging that most of AI capabilities are related to the description above we can wonder the nature of this trademark. Another interpretation can be directly assigned by the English pronunciation of the “U” letter, meaning that Huawei may possible be bringing something to directly assist and serve the user, to serve “You.”

The first reports of Huawei working to bring their own AI implementation showed up last year. It has being quiet since then, until we get some confirmation with the latest teases indicating Huawei Mate 10 AI capabilities. So we may or not finally see this coming with the launch of Mate 10 series of devices.

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