Xiaomi to open up Mi Store in Italy


In early 2017, Xiaomi opened its first ever European Mi Store in Golden Hall of Athens, Greece. Later in October last year, the company entered the Spanish market by opening a Mi Home store in Madrid. Now they’re preparing to open their first Italian physical store in Milan later this year.

This all began when an Xiaomi shared an image with the tagline “Ciao! Italia” on their global Facebook page. While the post is now deleted, it’s hard to see this as anything other than a deliberate way to fire up hype for the company’s official arrival in Italy.

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There’s no official word on what Xiaomi will sell through its physical store but if its Spain operation is any indication it could sell Mi and Redmi phones as well as other tech and accessories. These should come with official warranty and dedicated service centers, which would make things much easier for Italian Mi Fans.

Overall, this week has been a pretty positive one for Mi Fans all around, with the MiA1’s source code having been released, the Redmi 5 becoming more easily available and this news of Xiaomi’s Italy arrival. We’re definitely looking forward to see where Xiaomi goes from here.

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4 Comments

  1. Frandi
    January 30, 2018

    Nice store open market place italia but in Indonesia Xiaomi store liw product competitive not sales up flagship mobile phone please try give store up flagship mobile phone to Indonesia country

  2. Frandi
    January 30, 2018

    Nice store open market place italia but in Indonesia Xiaomi store liw product competitive not sales up flagship mobile phone please try give store up flagship mobile phone to Indonesia country

  3. waterresist
    January 31, 2018

    Does it mean “global” phones or the same portfolio that you can find at other resellers?

  4. waterresist
    February 1, 2018

    Does it mean “global” phones or the same portfolio that you can find at other resellers?