Google’s Manufacturing Shift: Pixel Devices to be Made in India by 2024


Google India

Google has made an announcement that it will start making Pixel smartphones in India from the coming year. In the past, Google produced most Pixel phones in various parts of Asia, with China being the initial manufacturing location. As early as 2019, Google began transitioning away from Chinese production. After pandemic-related delays, Vietnam played a significant role in manufacturing later models, especially A-series devices. It was reported that the Pixel 7 was also manufactured in Vietnam. In the previous year, reports emerged indicating that Google was planning to shift at least a portion of its Pixel smartphone manufacturing to India.

Now, Google has officially confirmed these plans. According to a blog post, Google has announced that it will commence the production of Pixel devices in India, starting in 2024. This manufacturing shift will kick off with the production of the Pixel 8.

Google’s Official Statement on Pixel Production in India Google India

Today we see an even greater opportunity to make Pixel smartphones available to more people in India and are very excited to announce our plan to manufacture Pixel smartphones in India. We intend to start with the Pixel 8 and will partner with international and domestic manufacturers to produce Pixel smartphones locally. We expect these devices to start to roll out in 2024, joining Indiaā€™s ā€œMake in Indiaā€ initiative.

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It’s important to note that a Pixel 8 Pro currently available is still manufactured in China.

Google emphasizes that India holds a special place as a priority market for Pixel smartphones. The country has emerged as a top-notch manufacturing center. Google highlights the presence of 28 service centers across 27 cities in India, providing support for Pixel customers. Additionally, Google intends to further expand its presence in the country.

Editor’s Take on Google’s Decision to Manufacture Pixel in India Google India

In conclusion, Google’s decision to shift its Pixel smartphone manufacturing to India marks a significant development in the company’s global production strategy. This transition reflects the company’s recognition of India as a vital market for Pixel devices. It also underscores the country’s growing reputation as a world-class manufacturing hub. The move aligns with the country’s “Make in India” initiative and signals Google’s commitment to making its technology more accessible to the Indian populace. The expansion of service centers in India further emphasizes the search engine giant’s dedication to providing exceptional support and service to its Pixel customers. With the forthcoming production of the Pixel 8 in India, this initiative represents a promising step towards broader availability and enhanced local engagement in this dynamic market.

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