Xtra is entering the wearable camera space with a product that tries to solve a simple problem many creators face: most action cameras are still too bulky for true all-day, hands-free use. The new
Xtra Atto, launching January 29, 2026, for $299, is a
4K mini action camera that weighs just 54 grams. Instead of competing only on ruggedness or extreme sports branding, Xtra is positioning Atto as a camera that blends into daily life, making it easier to capture spontaneous moments without planning a full setup.
Xtra was founded in the U.S. by a team drawn from leading technology and consumer electronics companies. The brand approaches imaging from a creator-first perspective. It has already established its imaging expertise through a growing portfolio of creator-focused products, including Xtra
Muse, Sphra360, Edge, and Edge Pro. Now, the Xtra Atto comes to show the brand's expertise in producing a tiny camera capable of doing wonders.
Xtra Atto: The Size Is the Real Innovation
With just 54g, Xtra Atto is light enough to mount on a cap brim, chest strap, bike, pet harness, or even inside tight spaces. This is where Xtra is trying to stand out. The conventional smartphones are powerful but are seriously hard to mount. Traditional action cameras offer quality, but still feel noticeable after long use. By shrinking the form factor this far, Xtra is betting that constant readiness matters more to many creators than extreme modularity or large screens.
Built-In Storage for Instant Use, Powerful Camera
The camera includes 128GB of internal storage, meaning users can start recording immediately without extra accessories. That supports the idea of Atto as an always-ready device rather than something you only take out for specific shoots.
Under the small body sits a 1/1.3-inch CMOS sensor capable of recording 4K at 60fps. That sensor size is notable in this class, where many ultra-compact or wearable cameras use smaller sensors and lower frame rates. This gives Atto more room to handle fast movement, outdoor scenes, and general creator use beyond simple novelty POV shots.
Wide Perspective for POV Content; Ready For Any Task
A 143-degree wide-angle lens is designed for point-of-view video where both the subject’s movement and the surrounding environment matter. For walking tours, cycling, travel clips, or daily vlogs, this helps convey location and motion without constant reframing.
The camera is waterproof up to 10 meters without an external case, making it usable in rain, splashes, and underwater scenarios. Xtra also includes two built-in stabilization modes.
MotionMaster focuses on reducing shake during movement, while TiltGuard works to keep the footage level in real time. The goal is to reduce the need for heavy correction in editing, which fits the fast-turnaround workflow of social media creators.
Vision Dock Turns It Into a Longer-Use System
Xtra also introduces a Multifunctional Vision Dock that acts as a charger, control unit, and storage expansion hub. While the camera alone runs for about 90 minutes, total usage can reach around 220 minutes when paired with the dock. The dock also supports microSD expansion up to 1TB, which shifts Atto from a quick-capture gadget into a more serious all-day recording setup.
A Camera Built Around Speed
Features like pre-recording, head-gesture recording, and tap-to-record are designed for moments where users cannot reach buttons easily. Combined with Wi-Fi 6 and USB 3.1 transfers, Xtra is clearly targeting creators who film, move files fast, and publish quickly.
Highlights and Quick Specs Recap
- Price: $299
- Weight: 54 grams
- Video: 4K recording at 60fps
- Sensor: 1/1.3-inch CMOS
- Lens: 143-degree wide-angle
- Water resistance: Waterproof up to 10 meters without a case
- Storage (built-in): 128GB internal storage
- Expandable storage: Up to 1TB via microSD (through Vision Dock)
- Battery life (camera only): Around 90 minutes
- Battery life (with Vision Dock): Up to about 220 minutes total
- Stabilization modes: MotionMaster and TiltGuard
- Hands-free features: Pre-recording, head nod recording, tap recording
- File transfer: Wi-Fi 6 wireless and USB 3.1 wired transfer
- Use case focus: Wearable POV, daily vlogs, travel, sports, social content
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A Different Direction for Action Cameras
With Atto, Xtra is not just chasing higher resolution or tougher shells. The company is pushing the idea that the next step for creator cameras is disappearing into daily life. If that bet pays off, wearable cameras may shift from niche POV tools to everyday capture devices for a much broader group of creators.
For press materials and media inquiries, visit Xtra Official Website or contact
[email protected].
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