Cybertruck Drops from $114,990 to $99,990 as Tesla Faces 4th Straight Month of Declining Sales

tesla
Friday, 20 February 2026 at 09:17
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Tesla panicked and slashed Cybertruck prices yesterday after sales completely cratered. The new cheap model hits $59,990 while the top Cyberbeast got chopped by $15,000 down to $99,990. This screams desperation.
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Key Points:

  1. Tesla launches $59,990 dual-motor AWD Cybertruck replacing discontinued rear-wheel-drive model
  2. Cyberbeast price slashed $15,000 from $114,990 to $99,990 reversing August 2025 increase
  3. Cybertruck sales hit 20,000 units annually versus Musk's original 250,000-unit target
  4. Entry model cuts air suspension, premium audio, ventilated seats, and rear touchscreen
  5. Tesla US sales declined fourth consecutive month with 17% year-over-year drop in January
tesla cybertruck

The Budget Version Nobody Asked For

February 19th brought a dual-motor all-wheel-drive Cybertruck at $59,990. That converts to roughly ¥415,000 for anyone tracking yuan. This replaces the rear-wheel-drive version Tesla quietly killed because literally nobody bought it.
EPA range estimates 325 miles, about 523 kilometers. You get a power liftgate up front, power bed cover, PowerShare with a couple 120V outlets plus one 240V, steer-by-wire, four-wheel steering, and adaptive damping coils.
Now compare that to the $79,990 all-wheel-drive sitting right above it. The cheaper truck loses a ton of stuff. Towing capacity tanks to 7,500 pounds. Air suspension vanishes completely. Rear touchscreen gone. Ventilated seats cut. Premium audio deleted. Those L-shaped cargo tracks disappeared too.
That's a lot of missing features for a $20,000 gap. Whether buyers actually care depends on what they do with the truck, but it feels pretty stripped down honestly.

Cyberbeast Got Desperate Too

The Cyberbeast cost $114,990 until yesterday morning. Now it's $99,990—exactly where it sat before Tesla jacked prices last August. About ¥692,000 converted.
Tesla apparently axed the "Luxe Package" they bundled with Cyberbeast during that August price hike. That package included Full Self-Driving software and free charging credits. All gone now.
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Sales Are Absolutely Terrible

Quarterly numbers hover around 5,000 units. Annualize that and you get roughly 20,000 Cybertrucks yearly. Musk originally promised 250,000 units per year. They're hitting 8% of his target. Eight percent.
Sales nearly halved throughout 2025 compared to 2024. Multiple recalls happened because of quality screw-ups. Ford and Chevrolet both sell electric pickups now that directly compete. Traditional truck buyers seem completely uninterested.
Tesla's overall US numbers dropped four months straight through January 2026. Year-over-year decline measured around 17%. That's everything Tesla sells in America, not just Cybertruck, all trending downward badly.

Why Nobody's Buying

Cybertruck prototypes generated insane hype initially. Pre-orders supposedly topped a million. Turning reservations into actual purchases clearly failed spectacularly though.
The design probably kills sales. Some people genuinely love that angular stainless steel look. Most traditional pickup buyers seemingly hate it. Nobody shopping for a Ram 1500 or F-150 wants something looking like a polygon art project.
Quality problems destroyed credibility early. Buyers dropping six figures expect solid reliability. Early Cybertrucks delivered the opposite with constant recalls.
Slashing prices this hard proves Tesla knows they screwed up badly. Whether hitting $59,990 actually sells trucks or just murders profit margins without boosting volume—we'll find out soon. Sales data over the next couple quarters tells the real story about whether this desperate move worked at all.
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