KIVU Big 7 Ultimate phablet packs 17 mega-pixel rear camera

Another quad-core phablet with 1080 display and 2GB RAM will go on sale later this month here in China. What separates the KIVU Big 7 from other devices though is the 17 mega-pixel rear camera and low price.

GFive will launch the KIVU Big 7 Ultimate on 22 August. Just 1000 units will be available at launch and with a price of only 1699 Yuan ($277) they are going to fly!

The KIVU Big 7 Ultimate is based the familiar MT6589T platform with 2GB RAM, 32GB memory, and a 1920 x 1080 5.7-inch display. For Chinese customers the phone ships with Ali Cloud OS which is also found on some Zopo phones, offers dual-sim support and SD memory expansion.

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One standout feature are the cameras which are listed as 5 mega-pixel for the front and 17.3 mega-pixel on the rear! Obviously we will have to assume that the phone uses software interpolation to boost the mega-pixel count as the MT6589T only support 13MP sensors, still it’s an interesting feature.

kivu big 7 specifications

After the initial launch the price of will be raised slightly to 1899 Yuan ($309), however if that is still out of your price range there is a 16GB model with 13 mega-pixel camera, 1GB RAM and 1.2Ghz CPU for 1399, and a base model with an 8 mega-pixel rear camera and 4GB RAM for 1199 Yuan.

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  1. August 20, 2013

    wow it the best… oh, ali OS 🙁

  2. RobertNL
    August 20, 2013

    The software usses Image interpolation? As the MTK6589 chipset can support up to 13MP hardware.
    Or did i miss a upgrade on the MTK6589 specs on that field.

    • August 20, 2013

      The chip only supports 13mp, interpolation is a method to use software to boost the megapixel of an image. It does not use a 17mp sensor

  3. August 20, 2013

    1080*720? That’s new! 😀

  4. August 25, 2013

    wow, this looks fantastic for its price!