Want to donate some money for a good cause, get a OnePlus One and have fourteen friends that want a OnePlus One? Well, OnePlus might just have the promotion for your extremely specific needs.
OnePlus is auctioning off a set of fifteen OnePlus One invites, with 100 % of the proceeds going to one of four pre selected charities. Even with the charity connection it feels a bit weird asking for money to let someone buy a phone. But ultimately, it is nevertheless a way to raise money for a good cause and there are always techies with too much money.
Charity seems to be OnePlus’ new strategy when it comes to building hype in a more media friendly way. After their Smash the Past promotion got some negative headlines, they decided to allow the participants to donate their phones instead, something 86 % of the participants did instead of smashing their old phones.
The four charities up for the proceeds from the auction are Water.org, Unicef, the World Wildlife Foundation and 1% for the Planet. At press time, Water.org and Unicef are running neck and neck, with Water.org currently holding a slight advantage.
It is a bit curious that OnePlus also lump the invites into one auction. It seems like it would be more effective to spread them out, as well as preventing the winner from trying to sell off invites himself. I certainly don’t have fourteen friends in real life who know what a OnePlus One is much less want to actively spend money on it. I suspect many people will feel the same way.
The auction hasn’t been listed at press time, but we will be sure to keep an eye out for it.
Meanwhile, actual OnePlus One phones can be found on the auction site.