Although budget wars are nothing but heating up, China’s OPPO seems rather unfazed. Although Chinese, the OEM isn’t particularly known for its budget phones. Rather, innovation is what OPPO likes to be associated with — the OPPO N3 and the OPPO R5, the companies two of the most recent releases, are both known to push the limits of design and engineering. While the OPPO R5 is a seriously thin device (it was the world’s thinnest until Vivo decided to launch the X5 Max), the N3 comes with a swivel camera module, which is motorized.
The company shipped an estimated 25-30 million smartphones this year, which is expected to nearly double by the next year to 50 million, reports Digitimes. According to the source, the main market for OPPO will remain to be its home country of China, wherein it is expected to ship a whopping 35 million phones. The remaining 15 million will be for the international market, where the company has been surprisingly active in the last year or so, expanding into countries like India, Australia, etc.
Indonesia happens to be a major playground for OPPO, where the company enjoys a healthy 6.5% market share. Considering that it hasn’t been long since it stepped out of China, that isn’t nearly bad. In fact, as the sources report, the company is exploring the possibility of setting up a manufacturing plant in Indonesia.[Source]