Asus dumps Intel processors for all their upcoming phones


Asus

While the Intel processors are totally taking over the tablet and convertible market, their effort in gaining some foothold in phones has failed spectacularly. Even though major players like Asus and Lenovo are their official partners both companies totally dumped the Intel mobile processors in their upcoming models in favor of Qualcomm and Mediatek.

Latest nail in the Intel phone coffin is the announcement of the Asus CEO Jerry Shen, who stated that none of the Asus Zenfone 3 models is going to feature the Intel processor. The new Zenfone generation should be coming in June and about 90 % of the lineup will be equipped with Qualcomm CPUs, the remaining 10 % with Mediatek ones.

Asus expects that roughly two thirds of the Zenfone 3 production will be focused on the Zenfone 3 Max model while the Deluxe and Standard editions will occupy only one third. The new Asus models are expected to stay within the 1699-1999 yuan price range ($260-$306) and as mentioned before should arrive somewhere in June.

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38 Comments

  1. E8hffff
    May 12, 2016

    Bit of a disappointment as having x86 based cpu’s in theory means it’s easier to port desktop systems to devices.

    Intel has been downsizing their operations of late, so it’s not a surprise that on flows to manufacturers using their components.

    • Rob
      May 12, 2016

      You say that but no one has really bothered porting anything thus far, that may be part of the problem – a lack of integration.

  2. Rob
    May 12, 2016

    As far as I’m aware we will start seeing less Intel chips in tablets due to Intel dropping their Atom line so this is hardly a surprise. Their whole phone/tablet venture has been an expensive disaster.

    • E8hffff
      May 12, 2016

      Probably good since Intel is in the pockets of Microsoft which results in bad service to the likes of Linux Users.

      • Rob
        May 12, 2016

        Too right, Intel are ruining the tablet market. There are virtually no proper android tablets and no chip maker has released a single decent tablet chip over the last 12 months. Intel have been trying to do to the tablet market what they did to the desktop market to AMD. Good riddance I say, as a general rule I won’t touch a product with “Intel inside”.

    • Muhammad Yasir
      May 12, 2016

      yeah … read an article on a local website about Intel completely closing their mobile processors’ departments (sans the Laptop CPUs)…

      oh and interesting news , the MTK stock will be suspended tomorrow in lieu of some MASSIVE news concerning the taiwanese chip-maker…. word on the street is , they’re taking over whats left of INTEL’s Mobile CPU department !

  3. POY
    May 12, 2016

    I bet they use the SD650/652

  4. E8hffff
    May 12, 2016

    Bit of a disappointment as having x86 based cpu’s in theory means it’s easier to port desktop systems to devices.

    ASUS failed this year by not dramatically upgrading their previous year’s releases with more powerful devices and cameras. They also increased their range that only went on to confuse customers.

    Intel has been downsizing their operations of late, so it’s not a surprise that there’s a detrimental on flow to manufacturers using their components.

    • Rob
      May 12, 2016

      You say that but no one has really bothered porting anything thus far, that may be part of the problem – a lack of integration.

  5. Rob
    May 12, 2016

    As far as I’m aware we will start seeing less Intel chips in tablets due to Intel dropping their Atom line so this is hardly a surprise. Their whole phone/tablet venture has been an expensive disaster.

    • E8hffff
      May 12, 2016

      Probably good since Intel is in the pockets of Microsoft which results in bad service to the likes of Linux Users.

      Also most of the tablets are ridiculously kitted out, like their cameras are super aged like 2MP devices, and many don’t have 4G/LTE ability.

    • Rob
      May 12, 2016

      Too right, Intel are ruining the tablet market. There are virtually no proper android tablets and no chip maker has released a single decent tablet chip over the last 12 months. Intel have been trying to do to the tablet market what they did to the desktop market to AMD. Good riddance I say, as a general rule I won’t touch a product with “Intel inside”.

    • Guest
      May 12, 2016

      yeah … read an article on a local website about Intel completely closing their mobile processors’ departments (sans the Laptop CPUs)…

      oh and interesting news , the MTK stock will be suspended tomorrow in lieu of some MASSIVE news concerning the taiwanese chip-maker…. word on the street is , they’re taking over whats left of INTEL’s Mobile CPU department !

  6. Ivan Budiutama
    May 12, 2016

    isn’t it because Intel already dump the idea of mobile phone chip? Now they will be focusing more on IoT and Cloud Computing

  7. Muhammad Yasir
    May 12, 2016

    aww man ! already above the $200 figures :/ !

    • Beloved Chairman Lei Jun
      May 13, 2016

      My dear, why dont you get a classic Redmi Note 3, always a good buy.

      • Muhammad Yasir
        May 13, 2016

        RN3 pro u mean ?

        • Beloved Chairman Lei Jun
          May 13, 2016

          Yes yes why not, or millet max would better suit ur need i believe

          • Muhammad Yasir
            May 13, 2016

            love the size on Max BUT no type c , no 6p cam , alot of typical flagship features missing for a phone costing WAY above $300 (will cost nearly $360 in Pakistan 🙁 )

    • Steven Fox
      May 13, 2016

      They just put up an SD210 phone, but I doubt you`ll be interested in that.
      Just get the LeEco 2, it`s at 200$, you can`t beat that price/performance ratio.

      • Muhammad Yasir
        May 13, 2016

        lacks an micro SD slot , bro :/
        but is good overall … so im looking into a potential price drop if possible.

        yeah … Asus have kinda sucked atm , but im hoping Zenfone 3 to change the playing field a bit…

        • Steven Fox
          May 13, 2016

          Don`t expect any sub 150$ phones though. Zenfone MAX is selling at 150 with the ancient SD410.

          • Muhammad Yasir
            May 13, 2016

            haha .. yeah heard about that

            yeah man … im just hoping Asus to be prude , even if its a last minute revelation and target at least the lower mid-range to avoid being estranged from the popular ‘Budget’ portion of the Market.

  8. POY
    May 12, 2016

    I bet they use the SD650/652

  9. Steven Fox
    May 12, 2016

    Told ya! 652 for the flagship and 425/430 for the standard version. Asus always want to keep competitive, but at a cost, so no SD820 for sure here.
    MTK chips might be the X20 and the P10, or they go for the cheap variant with the new 6737.

  10. Ivan Budiutama
    May 12, 2016

    isn’t it because Intel already dump the idea of mobile phone chip? Now they will be focusing more on IoT and Cloud Computing

  11. Guest
    May 12, 2016

    aww man ! already above the $200 figures :/ !

    • Beloved Chairman Lei Jun
      May 13, 2016

      My dear, why dont you get a classic Redmi Note 3, always a good buy.

    • Guest
      May 13, 2016

      RN3 pro u mean ?

    • Steven Fox
      May 13, 2016

      They just put up an SD210 phone, but I doubt you`ll be interested in that.
      Just get the LeEco 2, it`s at 200$, you can`t beat that price/performance ratio.

    • Guest
      May 13, 2016

      lacks an micro SD slot , bro :/
      but is good overall … so im looking into a potential price drop if possible.

      yeah … Asus have kinda sucked atm , but im hoping Zenfone 3 to change the playing field a bit…

    • Beloved Chairman Lei Jun
      May 13, 2016

      Yes yes why not, or millet max would better suit ur need i believe

    • Steven Fox
      May 13, 2016

      Don`t expect any sub 150$ phones though. Zenfone MAX is selling at 150 with the ancient SD410.

    • Guest
      May 13, 2016

      haha .. yeah heard about that

      yeah man … im just hoping Asus to be prude , even if its a last minute revelation and target at least the lower mid-range to avoid being estranged from the popular ‘Budget’ portion of the Market.

    • Guest
      May 13, 2016

      love the size on Max BUT no type c , no 6p cam , alot of typical flagship features missing for a phone costing WAY above $300 (will cost nearly $360 in Pakistan 🙁 )

  12. jimberkas
    May 12, 2016

    hope the use a better design as well, gotta lose those huge top and bottom bezels. and cut about 50% of the bloatware

  13. Steven Fox
    May 12, 2016

    Told ya! 652 for the flagship and 425/430 for the standard version. Asus always want to keep competitive, but at a cost, so no SD820 for sure here.
    MTK chips might be the X20 and the P10, or they go for the cheap variant with the new 6737.

  14. jimberkas
    May 12, 2016

    hope the use a better design as well, gotta lose those huge top and bottom bezels. and cut about 50% of the bloatware