It would be an understatement to say that the Redmi Note 3 did well for Xiaomi. In the Indian market, the Redmi Note 3 happens to be Xiaomi’s most successful phone till date, and continues to sell even now in its two avatars.
The new Mi Max can be though of as the third shape the phone assumes. The Mi Max more or less shares its guts with the Redmi Note 3 series, and despite being a Mi-series phone, is fairly affordable.
The Mi Max is powered by the Snapdragon 650/652 (across its variants), has 3/4GB of RAM, 32/128GB ROM, a 16 mega-pixel rear camera, 5 mega-pixel front-facing camera, and a 4850mAh battery — the largest Xiaomi has shipped on a phone yet.
That said, it is the 6.44-inch display that happens to be the phone’s talking point and rightly so. The display has a 1920 x 1080p resolution and from what I can tell, a very attractive footprint on the overall body (screen:body ratio).
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The Mi Max will be sold for 14,999 INR ($220) for the 3GB RAM/32GB ROM/Snapdragon 650 version while the 4GB RAM edition with 128GB ROM and the Snapdragon 652 will cost 19,999 INR ($300). The first flash sale will take place on the 6th of July (via mi.com), following which the phone will be made available in an indefinite open sale starting 13th July.
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MIUI 8, announced earlier in China, was announced in India. While the Mi Max will ship with MIUI 7 for now, it’ll get the update to MIUI 8 in the near future. MIUI 8 will seed to the public in beta starting 11th July, with a stable release promised for 16th August.