Asus officially launch four new Zenfone 3 handsets

Asus officially launch four new Zenfone 3 handsets

Asus Zenfone 3

After the launch of the Deluxe Edition of the Zenfone 3 back in July, Asus has come back with four new devices, among them two flagships and two mid rangers. They are: Zenfone 3 Monarch, Zenfone 3 Ultimate, Zenfone 3 Ultra and Zenfone 3 Euro edition.

Asus Zenfone 3

Asus Zenfone 3 Monarch

Let’s begin with the best devices they presented today, the Zenfone 3 Monarch. The handset features an hidden antenna and an all-metal body design. It sports a 5.7-inch 2K Super AMOLED display, 6GB of RAM and 256GB of internal storage (UFS 2.0), all of this powered by a Qualcomm Snapdragon 820.

The camera has a massive resolution of 23MP, produced by a Sony IMX318 sensor and it’s equipped with OIS. The Zenfone 3 Monarch also features Quick Charge 3.0 and has an USB Type-C port.

The Zenfone 3 Monarch will be available in gray, silver and gold, and it’ll will be priced 4,999 Yuan ($749).

Asus Zenfone 3

Asus Zenfone 3 Ultimate

The second on the list is the Zenfone 3 Ultimate, which is basically the Monarch version but with less RAM and internal storage, respectively 4GB and 64GB (not UFS, be aware). It’ll cost 3299 Yuan ($494).

Asus Zenfone 3

Asus Zenfone 3 Ultra

If you thought the 6.44″ of the Xiaomi Mi Max were too much, wait to see the Zenfone 3 Ultra. The device sports a giant 6.8″ 1080p display, it’s powered by a Snapdragon 652 CPU, 4GB of RAM and 64GB of internal storage. It boasts the same 23MP camera with the Sony IMX318 sensor and a 4600mAh capacity battery. Also here there’s the support for Qualcomm’s Quick Charge 3.0 and an USB Type-C port.

It’ll be available in gray, gold and silver for 3999 Yuan ($599).

Asus Zenfone 3

Asus Zenfone 3 Euro edition

Now we get to the cheapest device they presented today, the Zenfone 3 Euro edition. The handset comes with a double-sided glass design, a 5.5-inch screen, Qualcomm Snapdragon 625 CPU clocked at 2Ghz, 4GB of RAM and 64GB of internal storage.

The Zenfone 3 Euro edition will sport an 8MP rear camera and a 16MP front one, 3000mAh battery and USB Type-C interface. It’ll come in four colors: gold, blue, black and white; and it’ll cost 2699 Yuan ($404).

Asus Zenfone 3

Asus has definitely gone full in, announcing a nice array of devices for all tastes, from the “flagship” Zenfone 3 Monarch — the Zenfone 3 Deluxe sports a Snapdragon 821 — to the mid-ranger Zenfone 3 Euro edition. Although I must say, I would have liked the Zenfone 3 Euro edition to be cheaper than $404, similarly to what happened with the Zenfone 2 lineup.

What are your thoughts, guys?

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  • topgun

    The problem is, for the price they set, I may as well just pick up a samsung


      Or iPhone 7.

  • Assefa Hanson

    They will be good quality but too expensive vs competition, and their models are confusing as hell

  • rimakus

    OMG “hidden antenna”!!! I need one!

  • Yeti hand

    What the hell?? Those prices!!! Hell NO

  • goodwill

    you know you can buy a motorcycle or a used car with that price. haha. phone prices are getting ridiculous.

    • Muhammad Yasir

      wow … used car where man !

      in Pakistan even used cars cost like $5000

      • goodwill

        USD 5000 is the cheapest used car in Pakistan?! I’m sure there’s cheaper if you really look. I don’t think 5k is the cheapest there. Even here you can get a used car at $1k, cheapest (functional). Even in the UK, you can get a 10plus year old used car at $600.

        • Muhammad Yasir

          yea … i was talking more like decent.

          if you’re talking functional … then we probably won’t get any sedans or stuff like that but VERY old ass , cheap and rusty crap. more like a pile of metal junk for around $600-700. Suzuki FX is available in that price…

          i have seen a few cars on offer in the UK and most of them are automatic and well furnished and maintained for around $600. if they were in Pakistan for that price , i’d close my eyes and buy one ALREADY!

  • Too expensive. There are many other alternatives.
    Asus wants to compete with Sammy and other big boys. Well, good luck to them……….

    • Muhammad Yasir

      *hears someone else say ‘too expensive’ phrase *


  • I am going for the LeEco Pro 3 instead of this. Goodluck Asus.

  • Muhammad Yasir

    nobody is going to pay $404 for that piece of shit

  • Bob Write

    all of which are way over priced for a phone. We can spend $150.00 us and have a phone that can do everything a $700.00 dollar phone can do. The consumer is being played. Stop buying over priced phones or they’ll just keep going up in price.

  • Graham_Douglas

    You don’t know what you’re talking about. This much I know. The internet gets a bad rap for misinformation and this is a case in point.

  • Vas Vijayakumar

    Hi Pierre is monarch a 2k panel or 1080 cos even the official website states 1080… please let us know

  • Ionut Johnny

    Goodbye asus, I was looking forward to the deluxe or monarch but the prices are crazy.

  • Rabab Noor

    Those are some Crazy prize. PLus Camera is not upto the mark.