Marseille, January 17th 2019 – Energizer® Mobile is proud to announce a partnership with British athlete, Nick Butter, who is completing his Running The World challenge in 2019. The 29-yearold ultra-runner, motivational speaker and writer is running 196 marathons in every country in the world, breaking 8 World Records in the process while raising £250,000.00 for Prostate Cancer UK.
Nick Butter’s “Running The World 196” epic challenge is an 18-month expedition during which he is running 196 marathons in 196 countries. He’ll be breaking 8 World Records in the process, including the famous Guinness World Records for being the first person to ever accomplish this challenge. The idea was born after being inspired by a fellow runner who is suffering from prostate cancer. By completing it, Nick hopes to raise £250,000 for the charity Prostate Cancer UK.
“Nick’s sponsorship is a natural fit for Energizer® Mobile. Through his project, his career and his personality, Nick embodies endurance, performance & energy – characteristics that are common to Energizer®’ DNA” commented Lucile Devictor, Communication Manager for Energizer® Mobile. “Nick is traveling the globe for a great cause, meeting new people and spreading positive vibes. Our Energizer® phones and accessories are distributed worldwide, with the ambition to connect people from all over the planet. As he travels to all 196 countries, Nick will be stopping by some of our clients’ locations and stores” added Devictor.
As part of the sponsorship, Energizer® Mobile has kitted Nick out with two of their long-lasting phones including the HardCase H550S, a shockproof and waterproof smartphone equipped with a massive 5,000 mAh battery to follow him all around the world. He is also traveling with his dualSIM feature phone, the Energy E11. This extremely light and compact phone is practical and easy to use with local SIM cards as he travels between countries.
Energizer® Mobile is proudly supporting Nick as he will be summoning all his strength and longlasting power to complete his 5,135-miles-challenge. The activity of the sponsorship will be centered on social media, where Nick is posting updates every day and will be taking over Energizer Mobile’s Instagram account several times a month.