The consequences of the COVID-19 pandemic are reaching many countries in several ways. Among them, we are experiencing the start of a global economic recession with many people losing their jobs. For that reason, consumers are starting to invest money only in essential products or services. As a consequence, we have been experiencing a huge decline in smartphone sales this year. Apple is one of the companies which have lost an expressive amount of sales amid the pandemic. The iPhone 11 series was being quite successful until the start of the outbreak. Now Apple is experiencing a huge drop in its revenue.
In the hope to attract customers and possibly boost the sales of iPhone 11 and 11 Pro, some online retailers in China are offering heavy discounts for the duo. One of the retailers is Suning which is selling the 64GB iPhone 11 at CNY4,999 ($710/€650) that’s a $70 discount over the original price. The iPhone 11 Pro is being offered at CNY 7,499 ($1,060/€980).
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Authorized Apple resellers like TMall are also offering similar price cuts in China. This comes right after Taiwanese supply chains shared their concerns with stagnation in production. After suffering for not being able to deliver iPhones due to the halt in production, the Cupertino-based company will now suffer with low demand. Production is getting back on track, however, the demand isn’t that big anymore.