The foldable smartphone industry is still in its infancy and there are not many options in the market presently. Nevertheless, the competition in this field is becoming increasingly fierce. As one of the first companies to release a foldable phone, Samsung is confident in maintaining its leading position in this field. Therefore, the company will be doubling the production of the Samsung Galaxy Z Fold 2. According to reports, the company will produce 700,000 to 800,000 Galaxy Z Fold 2 phones. Recall that Samsung produced about 400,000 Samsung Galaxy Fold last year.
For Samsung, doubling the production capacity of this phone gives it an edge in the foldable phone market. It will have enough units to maintain its leading position in the foldable phone market. For now, major manufacturers are being careful with the foldable market. Not many phone makers have a foldable phone as of today. Generally, the foldable phone industry still need some major breakthroughs.
According to industry observers, the global sales of foldable smartphones will double in the near future. It is expected to increase from 4.5 million units this year to 8 million units in 2021. Samsung, LG, and other manufacturers such as Motorola have already begun to double the production of foldable smartphones. Nevertheless, it remains to be seen whether the market will respond with the COVID-19 situation which makes the market uncertain.
Samsung will strengthen its leading position
In any case, Samsung will become more active in the foldable smartphone market in the next 15 months. For now, Samsung’s biggest competitor in terms of product sophistication is Microsoft. Microsoft recently launched the Surface Duo which is not a “real” foldable phone with a bendable screen. However, it uses a hinge to connect two independent displays. Nevertheless, the coronavirus pandemic is delaying is production. This smartphone may not leave the U.S. until early 2021.
In addition to Microsoft, Huawei still strives to maintain investment in this field. However, due to US sanctions, their research and development have stalled. With the U.S. ban in place, Huawei will struggle to get some relevant components especially chips. For now, Huawei is simply struggling to keep its smartphone business alive and not to compete. Therefore, Samsung is full of confidence in the folding screen mobile phone market. The newly released Galaxy Z Fold 2 has also solved many problems and is well received. The industry is looking forward to their performance in 2021.