Micromax and Cyanogen launch the Snapdragon powered Yureka

micromax yureka yu

It’s one we have been wondering about and a lunch which has much confusion in the tech world, and now here it is! So was the wait for the Cyanogen powered Yureka worth it?

Micromax announcing a sub brand to launch a higher spec, low-cost phone is hardly surprising. Gionee did it with IUNI and it is even believed that the new Meizu range of phones will come under their own Milan sub brand.

What did come as bit of a shock was when Micromax announced that Cyanogen had agreed to exclusively work on the project, meaning Indian customers of the OnePlus One would not receive CM updates!

With CM on board the Yu project started to look rather interesting, and now the phone has launched at a low Rs 8999 price tag customers can decide if the phone was worth the wait and disruption!

Starting at the front of the device the Yureka has a 5.5-inch HD display with Corning Gorilla Glass 3 panel for protection. Above that sits a 5 mega-pixel front facing camera which will over 1080p video recording at 30fps out of the box and 120fps coming on future updates.

Gizchina News of the week

Cyanogen runs on a Qualcomm Snapdragon 615 processor clocked at 1.5Ghz with 2GB RAM on tap and an Adreno 405 GPU. The Snapdragon CPU also brings with it CAT 4 LTE, and dual SIM support, and even room for a micro SD card if the internal 16GB memory isn’t enough.

Other hardware includes a 13 mega-pixel main camera, with F2.2 aperture and 2500mAh battery, and if we are honest it is these parts of the phone which let the side down. We would have prefered at least an F2.0 and 3000mAh battery.

Good hardware a low price and Cyanogen aren’t the only interesting features Yu will offer with the Yureka though. Yu will allow you to root your phone under warranty and are offering a doorstep repair or replacement service for the phone.

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The Yureka cost Rs 8999 and will be available exclusively through Amazon with registration for the device starting tomorrow.

What do you think of the Micromax Yu? Was it worth the hype? is it worth the price? and do you plan to buy one?

[ Yu Facebook ]
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  1. Atomicrus
    December 18, 2014

    Ban of Xiaomi and Oneplus One in India not worth the Hype of Micromax shitty phones. Cyanogen in all this episode is a whore to me.

    • Adam Irvine
      December 18, 2014

      Haha… Love it!

    • December 18, 2014

      Good one bro.

    • trapchan
      December 18, 2014

      why the hate?? to me, it’s not a shitty phone at all, the spec is much better than Redmi 1S, with the price only slightly higher. It even beat Redmi Note on paper. You also have Cyanogen instead of MIUI. Unless you own Oneplus / Xiaomi, or works for them, you don’t have to go that far.

      • Airyl
        December 18, 2014

        I don’t hate it, rather I’m disappointed. I didn’t have high hopes to start with, but trying to build up all this hype, and then releasing a rebranded phone? It’s just overall very disappointing. I guess I was expecting too much from them. It was just way overhyped.

  2. realjjj
    December 18, 2014

    Ok so it is a rebranded Coolpad F2 4G.
    It’s not bad but it’s not exciting, if it was 1080p it would be ok but still not all that exciting. It’s no flagship and will be interesting to see how much CM stumbles on that midrange SoC.
    Thought Micromax would put more effort into this.

    • December 18, 2014

      My thoughts too, but then at that price its certainly something prospective buyers will place high on their lists.

      • realjjj
        December 18, 2014

        Today but you know we are getting 1080p phone at that price in weeks and Chinese brands are starting to push pretty hard in India..
        When the rumor about the rebrand surfaced first i hoped they at least have the 1080p edition.

        • December 18, 2014

          Yep, but not a lot of brands will be able to offer after sales services like Micromax… and for that matter, CyanogenMod. Strictly hardware wise, you’re totally right, it isn’t going to be long before we see 1080p phones like real soon.

    • The Calm Critic
      December 18, 2014

      Stumbles? A very highly unlikely scenario unless if Micromax specced out some ridiculous bloatware for CM to add into. I’m more of an Omni guy these days but before that CM nightlies which is a perpetually alpha/beta ver were always more than a decent enough daily driver and that was on my S2 GT-I9100G + Nexus GT-i9250 maguro both TI OMAP 4430/60 old troopers hardly even a low midranger these days in comparison to SD615.

      Plus one can only expect so much from a $140 phone…

      • realjjj
        December 18, 2014

        Yeah you can look at it that way ( i did too) but you can also remember that the OPO has it’s own hiccups and it’s running a much faster SoC with much more mature drivers.
        So yeah i am curious to see how well CM runs on it, maybe it will run great. i certainly wouldn’t mind, quite like CM.

  3. david
    December 18, 2014

    First real cyanogen dual sim phone… I wonder what they did about source code that manages dual sim..

  4. Muhammad Yasir
    December 18, 2014

    IS this available in pak?

    • December 18, 2014

      Amazon India only for now.

      • Muhammad Yasir
        December 18, 2014

        my friend from the other side of the border , all im asking is , will this phone EVENTYALLY sell by channels other than amazon so that we can ship this phone too?
        i wont mind a CAT-capable phone for 15 k PKR (i know its REAL cheap at yer side for only 9k !)

        • December 18, 2014

          Hah, pretty affordable indeed 🙂 can’t say about Pak, but I’m sure resellers won’t take too long to start shipping this internationally… you might be in luck 🙂

          • Muhammad Yasir
            December 18, 2014

            Excellent ! (*i said it in Mr.Burn’s voice from simpsons*)

  5. yalok
    December 18, 2014

    The price is good but the style is lacking. Better steal some of design from the leaders of smartphone industry, then release with ugly but original.

  6. Ashfaq Junani
    December 18, 2014

    Super effort by Micromax! It has beaten Redmi note in all department other than battery.

    • trapchan
      December 18, 2014

      Agreed. I watched the keynote, I envy Indian people. You get that phone for $140, plus all those service and warranty.

  7. iKosh
    December 18, 2014

    The Zeus of phones is here? It seems like Indians can make funny slogans like Chinese.
    They can “play God” in their home country but no one really cares about Micromax outside India.

  8. balcobomber25
    December 22, 2014

    Never been a big of fan Cyanogen myself, I’d take MIUI (or even Stock Android) over it anyday. But all around that is a decent spec’d midrange phone.

  9. L Nguyen
    December 26, 2014

    It looks like ZTE V5 MAX, I guess?!

  10. rohan
    May 18, 2015

    the best and superbb phone, one should definately go for it.

  11. rohan
    May 19, 2015

    superbb phone, its worth to buy one should definately go for it.