It’s official: India is the second home for all Chinese phone makers.
After hordes of companies including OPPO, Vivo, Gionee, Xiaomi, Zopo and whatnot launched themselves in India in the past year-year and a half, it’s the turn of fast rising phone maker Letv to start their India campaign.
Letv do so with the launch of their India online store – in.LeMall.com. There isn’t much on the store right now besides some promo material and yet another take on the iconic 1984 ad by Apple for the Macintosh.
Letv is using the hashtag #DisruptiveFuture for their posts on social media. While their first generation phones were nothing short of disruptive, the second-gen Letv Le 1s hasn’t impressed at least with its camera so far.
Coming back to LeMall India, it looks like Letv will be starting operations with a smartphone; the homepage of the store asks you to guess the phone’s launch date too.
It’s believed that the Le 1s will be making its way into the country in the first round of phone launches from Letv. Stay tuned for more!