BREAKING: LeEco lays off 85% workforce in India, may exit the country!


Le Max2

LeEco entered India with a bang in early 2016. Since then, the phone maker has given fair competition to homegrown and Chinese companies — including Xiaomi.

We heard a few months back about how LeEco was having a cash crunch. According to reports, things haven’t improved too much, and the company may have to exit India.

LeEco have fired 85% of their India workforce, including letting go two high-profile execs. There were reports of Atul Jain, chief operating officer of smart electronics business having left the company a few weeks back, but that has indeed happened now.

According to industry insiders, the huge advertising budget (80 cr INR or $12 million per month) combined with the declining sales (which were a consequence of the demonetisation in India) have led to problems inside the company.

LeEco India chief operating officer Alex Li confirmed the exit of the two senior executives with The Economic Times, but denied any plans to exit the market.

We should hear more on this in the coming weeks.

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9 Comments

  1. David Košič
    March 3, 2017

    Just too ambitious for their own good. Their product was aggressively priced but no one in the west liked their take on android not to mention it apparently had many bugs.

    • Frozzem
      March 6, 2017

      i still use a leeco one pro, and yes stock rom is not that great, performance is completly fine, battery sucks, no removable sd or battery make it even worse

    • Josef Izchaki
      March 6, 2017

      I have the Leeco le2 x527 and put on it LineageOS as i hated the original ROM as well. But the phone is really great, it’s fast,smooth,and battery lasts all day for me, and i use the phone for about 3.5 SOT, 2 hours talk time, texting,emailing,web browsing,whatsapp,facebook,etc. I am very happy with my phone actually.

  2. Zero
    March 3, 2017

    There are rumors that Leeco is about to enter on bankrupt in China no less.

  3. Ben
    March 3, 2017

    What a pity! 🙁

  4. Ayush kumar
    March 3, 2017

    They should have focused only on mobile market but they tried to grow crops on sun but dug their own grave

  5. Assefa Hanson
    March 3, 2017

    The race is not for the swift

    • Zero
      March 3, 2017

      HTC and LG are about to crash with those flops… And they are supposedly to be big names.

  6. vijay sud
    March 3, 2017

    RIP Le Eco..