OnePlus sign up living Bollywood legend Amitabh Bachchan!

Amitabh Bachchan OnePlus

OnePlus welcomed Amitabh Bachchan, one of India’s biggest celebrities into its family today. Mr. Bachchan, who is popularly known as Big B, is the first ever #OnePlusStar.

Amitabh BachchanĀ tweeted about his partnership with OnePlus earlier today. Associating with one of India’s finest superstarsĀ will put out a positive message for India’s tech-savvy mobile phone users.

Amitabh Bachchan OnePlus

OnePlus built up suspense around the hashtag with tweets likeĀ these.

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Amitabh Bachchan OnePlus caricature

Amitabh Bachchan OnePlus caricature

The Chinese company hasĀ been shunting out smartphones at a consistent pace with high regard to quality and user experience. Despite some hiccups in older models,Ā theirĀ latest release, the OnePlus 3TĀ is rated as the best smartphone in most markets it ships to.

The decision to rope in Mr. Bachchan as the brand ambassador is in line with the credibility theĀ Chinese manufacturer holds today. Mr. Bachchan expressed his thoughts about the association with OnePlus, “It gives me immense pleasure to be working with the most exciting technology brand in India, OnePlus, a truly disruptive technology company known for its premium quality and craftsmanship.”

OnePlus India was very particular about naming Mr. Bachchan as the first #OnePlusStar – hinting that more could follow.

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  1. Assefa Hanson
    March 6, 2017

    Interesting looks like they are Changing their marketing model the oppo blood is strong in them we can expect 800 dollar oneplus devices

    • March 6, 2017

      I wouldn’t say that

      • Assefa Hanson
        March 7, 2017

        I hope so