Huawei’s Consumer Business Achieved 68x Growth in Past 8 Years


Yu Chengdong
Huawei’s Consumer Business Achieved 68x Growth in Past 8 Years
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From August 9 to 11, Huawei will hold the annual developer conference in Dongguan, Guangdong. This conference attracts thousands of developers and partners. But also it’s a good chance to get data about Huawei’s consumer business and more.

Huawei's consumer business

At the beginning of the conference, Yu Chengdong, CEO of Huawei’s consumer business, first introduced the current business situation. He said that Huawei’s consumer business has achieved 68 times growth in the past eight years. After the US sanctions, Huawei’s consumer business still maintained a 24% growth, with 118 million units shipped in the first half of the year. As a reminder, last year, the company shipped 206 million units. At the same time, Huawei’s share in the domestic and international smartphone market has gradually increased.

Recently, IDC published a report for China’s second-quarter smartphone market. It showed Huawei is the number 1 smartphone maker in the domestic market with 36.3 million shipped units and a 37% market share. By the way, this is a 27% YoY growth. Interestingly, it is the only company that has had growth. Say, OPPO and VIVO that ranked second and third, respectively, had a market share of 18.7% and 18.6%, down 8.2% and 13.9% year-on-year. Xiaomi was the fourth with 11.7 million units and a market share of 1.9%, down 19.3% year-on-year. Apple ranked fifth with 6.6 million units shipped, with a market share of 6.7%, down 6.2% year-on-year.

Huawei's consumer business

At the same time, Yu Chengdong also revealed Huawei’s original performance targets: 60 million in the first quarter, 70 million in the second quarter, 70 million in the third quarter, and 90 million in the fourth quarter. A simple calculation shows Huawei has had a goal to ship over 290 million units this year.

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