Google Chrome Still Monitors Your Activity in Incognito Mode


Incognito Mode on Google Chrome
Chrome Incognito Mode

Google Chrome has recently updated its Incognito Mode page. Nevertheless, the app still tracks and monitors your activity. Chrome is one of the most widely used browsers, and millions of people use the app globally. Following the same raises the risk of privacy. Eventually, users of Chrome’s Canary version can view the modified Incognito pages.

The notice shown to users in “Incognito mode” on Google Chrome has been changed in response to a USD 5 billion privacy lawsuit. While it’s common knowledge that internet service providers (ISPs) may still keep an eye on our actions when we use Incognito mode, there’s a misconception that Google doesn’t track this data. But a recent class-action lawsuit against Google revealed that the firm does monitor our behaviour, even when users are using Incognito mode.

Google is preparing to settle a USD 5 billion lawsuit in February, according to MSPowerUser’s report. The tech giant took significant action to improve openness about its methods for gathering data when using Incognito mode before the settlement. Here’s what the updated notice in Incognito Mode says:

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Incognito Mode Warning

“Others who use this device won’t see your activity, so you can browse more privately. This won’t change how data is collected by websites you visit and the services they use, including Google. Downloads, bookmarks, and reading list items will be saved,” the updated text reads.

Google Chrome Incognito Mode
Incognito Mode Message Comparison displayed by the current version of Chrome (left) and the Canary version (right)

Except for the first heading, the search engine company has modified the disclaimer while using Incognito mode. The modified Incognito pages may now be accessed on Windows and Android devices using the Canary version of Chrome. It’s important to remember that a class-action lawsuit filed against Google in 2020 claimed $5 billion for collecting user data while the company’s services were used in Incognito Mode. Google refuted the charges by claiming that, despite the disclaimer’s omission of this information, they are clear in their claims that websites gather data while using Incognito.

Users need to understand that anonymity is not guaranteed when using Incognito mode. Websites, like Google, are still able to track and gather information about your online activities while you use Incognito. However, you may be able to shield your browsing activity to some extent. To do so, users may simply use Incognito’s default activation of third-party cookie tracking prevention.

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