OLED shortage for the smartphone market this Year?


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Global technology giants Samsung and Apple will reportedly use up about 70 percent of the global OLED display panels produced this year. Other manufacturers like Huawei, for example, will have to cut down global smartphone shipments to just 8 percent.

According to a tie up between Apple and Samsung, the former will receive 75 million OLED panels from the latter this year. That adds up to Apple consuming about 14 percent of global OLED panel production. Samsung being the largest manufacturer of OLEDs out there will rightfully reserve 56 percent of in-house production for their own devices.

OPPO and Vivo will likely secure 13 and 10 percent respectively leaving Huawei and other manufacturers to battle it out for the remaining chunk.

Why OLED?

OLED and AMOLED displays have been gobbled up by the smartphone market due to the need for devices with low power consumption. The very nature of OLED displays makes them extremely power efficient and therefore attracts global manufacturers. There has been an understandable shift towards OLED technology in the past few years despite the lack of manufacturers.

More manufacturers are trying to enter the OLED panel production business but it will be a while before they can produce appreciable numbers. LG Display, a child of LG Corporation is currently the world’s largest manufacturer of LCD screens. They are making forays into OLED displays but meaningful numbers will not be produced before 2018.

These figures are likely to effect the global smartphone market this year.

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