Xiaomi Opens First Authorized Mi Store in Italy

After landing in Barcelona a couple months back and France only two days ago, the Chinese tech giant has now announced a new Xiaomi Mi Store opening its doors in the neighboring country of Italy. The store will be situated in Northern Italy, just outside Milan.

In the launch event (also streamed online) that took place in Italy's fashion capital, Xiaomi’s VP Wanx Xiang went through all the various milestones achieved by the company in the last years, to then announce their strategies to conquer the Italian market: such as promising a maximum 5% of markup on all their products starting this year.

What's more interesting for italian customers though, are the phones and other gadgets they'll be able to find in the new Mi Store. Xiaomi did indeed unveil that they'll be selling the new Xiaomi Mi MIX 2S along with the Xiaomi Redmi Note 5 Pro and the Xiaomi Mi Electric Scooter.

Xiaomi's latest flagship powered by a Qualcomm Snapdragon 845, 6GB of RAM and 64GB of internal storage will go on sale at just 499.90€, meanwhile the 8GB/128GB memory combo will be priced 599.90€. As far as the Xiaomi Redmi Note 5 Pro goes, the Snapdragon 636 equipped mid-ranger will cost 199.90€ in the 3GB/32GB variant and 249.90€ for the model with 4GB of RAM and 64GB of storage. Finally, the Xiaomi Mi Electric Scooter is going to cost 349.90€ right in the store.

Xiaomi also revealed its future official partners for the Italian market, going from mobile phone carriers such as Wind, 3 and TIM, to stores like MediaWorld, Amazon, Carrefour and more.

What do you guys think about these prices? The Xiaomi Mi MIX 2S at 499.90€ does look like a good deal for Italian customers, do you agree? Let us know down below!