TikTok became one of the most popular mobile applications. The app became popular among youngsters because of the features it offered. The idea behind TikTok is simple: create short videos with a music background from a rich audio library. The idea became a hit, and the app is currently rocking 1,000,000,000+ downloads on Play store alone, which is insane. This led Facebook to create an app like TikTok called Lasso. However, it was unsuccessful.
Facebook Lasso also encouraged short videos with a music background, and it was a pure replica of TikTok. But when you have strong competition in the market already, then chances of success aren’t much. The same happened with Lasso, it failed miserably. Moreover, the fun fact is that it never crossed the regional test stage. Outside the US, It was limited to only a certain number of countries from Central and South America, including Colombo, Mexico, Argentina, Chile, Peru, Panama, Costa Rica, El Salvador, Ecuador, and Uruguay.