According to reports, Microsoft CEO Satya Nadella recently said that Microsoft’s acquisition of Activision Blizzard will provide the cornerstone of the “metaverse” business and become the future of online interaction. Microsoft CEO, Nadella, recently gave his first media interview after announcing the $75 billion acquisition of Activision Blizzard last month. He believes that the technology originally developed for video games will one day shape most of Microsoft’s software. It will also be at the heart of the next big computing platform, he said in the interview.
The Activision Blizzard deal will be at the heart of future online interactions. Nadella also argued that the deal would not trigger antitrust scrutiny. Furthermore, he claims that Microsoft would not need to make any concessions to gain regulatory approval. However, Nadella also acknowledges that regulators may have concerns about the impact of the deal on the future development of the “metaverse”, not just the current gaming market.
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Nadella focuses on the future
Shortly after Nadella was promoted to CEO of Microsoft in 2014, he faced calls to “give up the Xbox gaming division. At the time, there were calls for the company to focus its resources on the cloud computing market”. Instead, Nadella saw an opportunity to build a new customer base through the online gaming community. His first deal as CEO was to acquire Minecraft, a 3D world-building game.
At the same time, he furthered Microsoft’s dominance in personal and business software and expanded its cloud and server offerings. During Nadella’s tenure, Microsoft’s stock price has risen eightfold and remains the world’s largest software group.
Last month, after announcing a $75 billion deal to buy video game developer Activision Blizzard, Microsoft is set to become the world’s third-largest gaming company by revenue, behind Tencent and Sony. This deal will expand Microsoft’s vertical integration in the gaming world. It will also provide more content for its Xbox console and PC game distribution systems. Furthermore, the deal shows how Nadella sees the future of online interaction. Nadella claims that the deal is Microsoft’s step toward the “metaverse” and will provide the cornerstone for the “metaverse” business.”
Nadella, and Phil Spencer, Microsoft Gaming CEO, both pledged there will be no rash decisions as a result of the sales. In recent years, hundreds of people have left Blizzard to start new companies making games that Blizzard wouldn’t consider. If Xbox gives Blizzard employees more creative freedom, it will solve the problem of mass attrition.
