In yesterday’s Redmi Spring New Product Event Conference, Xiaomi launched the Redmi Note 12 Turbo. This is the first mobile phone that comes with the new 2nd Gen Snapdragon 7+ chip. It has a 1999 yuan starting price and the pre-sale is currently on. The first official sales of this device will take place on March 31 at 10:00. According to Xiaomi, the first set of buyers will get one year of screen repairs for free.
The Redmi Note 12 Turbo is available in three colours including silver, black and blue. In terms of pricing, there is an 8GB + 256GB version that sells for 1999 yuan ($290). There are also two 12GB RAM models with 256GB and 512GB storage that sells for 2099 yuan ($305) and 2199 yuan ($320) respectively. In addition, there is also the high-end 16GB RAM + 1TB storage option that sells for only 2599 ($377). This device should be the cheapest device with up to 1TB of internal storage.
Redmi Note 12 Turbo Harry Potter Edition
In addition to the Redmi Note 12 Turbo, the company also released the Redmi Note 12 Turbo Harry Potter Edition. The difference between both versions is just the rear design. The Harry Potter Edition comes with a special logo on the rear and with the words “Harry Potter” stylishly engraved at the top right of the rear. The starting price of the Redmi Note 12 Turbo Harry Potter Edition is 2399 yuan ($348). However, this is for the 12GB + 256GB version.
The customized gift box supports lightning scars, golden snitches, stags… classic elements. It adopts platinum 3D relief, and the magic pattern shines on the body. It also comes with a built-in 9¾ station card pins, Marauder’s map instructions, customized themes, and customized mobile phone cases…
Redmi Note series global sales
The Redmi Note 11 is the only Chinese mobile phone among the top ten global shipments in 2022. According to Lu Weibing, the general manager of Redmi who spoke at the event, Redmi Note series mobile phone sales have hit 320 million globally.
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More than 280 million Redmi Note series handsets will have been sold globally by May 2022. The total global sales of the Xiaomi Redmi Note series will exceed 300 million units by October 2022. The Redmi Note series sold an extra 20 million units in just 5 months. It also has an average monthly sales of 4 million units, as of March 2023. As of this month, the total global sales of the series will hit 320 million units.
At the start of the series, the company only launched two models per year. The model in the first half of the year focuses on performance. However, the model in the second half of the year focuses on experience. The most powerful Redmi Note series phone to date is believed to be the Redmi Note 12 Turbo.
Redmi Note 12 Turbo specs
The first Redmi Note 12 Turbo mobile phone features a powerful 2nd Gen Snapdragon 7+ chip as well as a self-developed chip. This device also adopts an ultra-fine four narrow-edge FHD+ AMOLED screen which supports 920Hz high-frequency PWM dimming. The company promises 48 months of long-term use without jamming. This mobile phone also supports Snapshot camera, OIS, Xiaomi Imaging Brain 2.0, etc. In addition to the Snapdragon 7+ Gen 2, this device also uses MIUI 14 on top of Android 13.
The Redmi Note 12 Turbo phone supports up to 16GB LPDDR5 memory and 1TB UFS 3.1 storage space. The phone features a 6.67-inch FHD+ AMOLED direct screen with a 120Hz refresh rate, 2,400 x 1080 pixel resolution, adaptive HDR, HDR10+, Dolby Vision, 1920Hz PWM dimming, and 1000nits brightness. The Redmi Note 12 Turbo phone has a rear 64MP main camera sensor, 8MP ultra-wide-angle lens and 2MP macro lens, and a front-facing 16MP selfie camera. The phone measures 161.11 x 74.95 x 7.99 mm and weighs 181 grams.
Other features include Dolby Atmos, stereo speakers, side power button fingerprint recognition, an x-axis motor, infrared remote control, and high-quality audio. The connectivity options include 5G, 4G LTE, dual-band Wi-Fi, Bluetooth, GPS, NFC, and a USB Type-C port for charging. Under the hood, there is a huge 5000 mAh battery that supports 67W fast charging.