Essential Phone 2 is gone and the Andy’s Rubin company can be sold


Yesterday some reports were pointed to the possible sale of Andy’s Rubin startup company – Essential. Furthermore, these reports came just before an indication pointing the cancelation of the Essential Phone 2. The father of Android itself, simply answered those reports yesterday by saying that the company is still working on home and mobile products, but he didn’t deny the death of its most famous product.

According to company’s insiders, Essential is reportedly working in a smart speaker to debut sometime on this year. Today an e-mail sent by no other than Rubin itself got leaked. This e-mail has been sent to some company employees telling then: “We are not shutting down the company”

Rubin continued saying that Essential will be working with banks to shore up the company’s financing, but also added that the company could be sold as part of the financial deal. Lastly, but not least the Android father mentioned that all those leaks and speculations will make harder for the company to make a decent deal with the banks, however, he pointed “I’m going to focus on winning and not whining.”

The company’s first and only product is the infamous Essential PH-1 the first smartphone to carry a notch in its display beating the iPhone X before its unveiling. Currently, the smartphone represents a good deal being sold at the $399 price tag and receiving a great software support and constant updates. However, at start Andy Rubin thought that only having its name behind the Essential PH-1 would be enough to sell it for $699, the smartphone got massacred by reviewers due to its “above-than-average” camera. In addition, the smartphone had a small public of enthusiasts due to being available only in the US. Currently, the Essential Phone is believed to have sold only 150,000 units of the smartphone.

Currently, it’s unclear what will be the fate of Essential, we just hope that the company doesn’t stop its business. Even if you don’t consider the PH-1 a jaw-dropping smartphone it has some good sides, like the good support, open-source nature, and a unique design. We were just hoping for a successor with all the issues addressed, but now we can’t hold our breath for one.

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9 Comments

  1. Freeje238
    May 26, 2018

    What’s the use of good support, open source support and other good stuff if the product itself isn’t good enough for its target market?

    • Josef Izchaki
      May 28, 2018

      The product is amazing! One of the best phones i have ever used.

    • Cyril Dieudonne
      May 28, 2018

      the price also is amazing. Good riddance I would say.

    • Freeje238
      May 28, 2018

      For the price of about $200 it’s a good buy. Just don’t expect much from its camera.

    • Josef Izchaki
      May 29, 2018

      You obviously haven’t used this phone.

    • Cyril Dieudonne
      June 7, 2019

      so ? I don’t need to walk the sun to know it’s hot. That price was stupid. So… good riddance as I said. period

    • Josef Izchaki
      June 7, 2019

      At $350 the price was cheap.

  2. Naail Zahid
    May 26, 2018

    Andy’s Rubin company?

  3. TJ OConnor
    September 5, 2018

    Well thats disappointing, just ordered a Mata, due to be delivered tomorrow and they are gonna sell the company, which is probably why they are liquidating all their stock on devices and accessories…