Smartphone Penetration Rate Worldwide


Smartphone penetration rate

The well-known Pew Research Center conducted an interesting survey on the popularity of smartphones in various countries. Moreover, the smartphone penetration rate can be also interpreted as a good indicator of high or low Internet coverage.

Smartphone penetration rate

In this statistics, we can see that South Korea ranks first in the global penetration rate of smartphones, and its penetration rate is as high as 94%. By the way, South Korea is also ranked first in the world in terms of Internet penetration rate and average network speed. 94 out of 100 adults use a smartphone, which is quite high.

Israel is ranked second after South Korea. Its penetration rate is 83%. Then come Australia (82% penetration rate), Sweden (80%), and Netherlands (80%). It is also worth mentioning that the penetration rate of smartphones in the United States is 77%, while in Japan, it is 59%.

China’s smartphone penetration rate is 68%, which is in the middle of the list. But it is increasing and in the nearest future, this indicator will be higher for this market. It’s conditioned by the fact the Chinese smartphone makers are gaining momentum. They already come in with innovative models. The best proof of the latter can be the OPPO Find X and the VIVO NEX. These are two highest screen ratio smartphones in the world.

You can take a look at the chart above and understand what a smartphone penetration rate your country has. But it’s more important to know it’s been predicted the smartphone penetration worldwide will reach 66% in 2018. In this sense, only 16 countries have a rate above the average.

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