The U.S. smartphone market is declining – only OnePlus rises against the trend


OnePlus 8 Pro

Recently, CounterPoint released a report on the U.S. smartphone market for the first quarter of 2020. According to the report, the coronavirus pandemic had a major impact on the U.S smartphone market. All major manufacturers in the U.S market are experiencing a decline. However, this does not include the Chinese manufacturer, OnePlus.

Specifically, in Q1 2020, almost all major mobile phone manufacturers in the U.S. are facing a drop in sales of about 10% -20%. Samsung mobile phone sales fell 23% year-on-year, Apple sales fell 13% year-on-year, LG sales fell 26% year-on-year, while ZTE sales fell 50% year-on-year. For Motorola, its sales fell 34% year-on-year, Alcatel (TCL) sales fell 29% year-on-year, and Google sales fell 64% year-on-year. Generally, the U.S. smartphone market recorded a decline of 21% year-on-year.

OnePlus is doing well in the U.S. smartphone market

However, OnePlus did not post a decline in the U.S. market for Q1 2020. According to CounterPoint’s report, the Chinese manufacturer recorded a 2% increase. It is the only brand with positive sales among the major mobile phone brands in America.

This report compares the sales between the first quarter of 2020 and the first quarter of 2019. This means that it has little to do with the OnePlus 8 series. The sale record basically compares OnePlus 7T Pro 5G and OnePlus 6T.

Despite the effect of the coronavirus pandemic, OnePlus still managed to record growth which is commendable. It also shows that the OnePlus 7T series is very competitive, at least in the U.S. smartphone market.

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In addition, just yesterday, OnePlus CEO Liu Zuohu announced that OnePlus 8 has successfully completed the T-Mobile SA 5G network connection in the U.S. OnePlus is also the first brand to successfully connect to the T-Mobile SA 5G network using a commercial mobile phone.

What do you think about OnePlus’s performance in the U.S. phone market? Does it have the capacity to sustain its positive growth? Let us know your thoughts in the comment section below.

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