OnePlus is expected to launch an affordable smartphone next month. The company confirmed its intention to release such a device officially, but its real name has remained a mystery to this day. Rumors give it the name either OnePlus Z, or 8 Lite, or Nord. Now it became known the real name of the device.
OnePlus Nord: additional clues confirm the name of the smartphone
Recall that the company created OnePlusZLiteThing account on Instagram, where it promised to share details about the device. OnePlus accidentally placed advertising material in this account labeled NORD, and deleted it almost immediately. However, the attentive Instagram user Mukul Sharma managed to save the image and shared them on Twitter. The photo shows a gift certificate for the first 100 owners of the smartphone.
— Mukul Sharma (@stufflistings) June 24, 2020
That is, with almost one hundred percent certainty, we can say that OnePlus will release a new product under the name Nord. It is expected that the new smartphone will debut in July and will first go on sale in Europe and India. The device will receive a Qualcomm Snapdragon 765G 5G chip in conjunction with 6 GB of RAM. The display will use a 6.55-inch OLED matrix with a refresh rate of 90 Hz. Also, the device is credited with a triple camera and a main 64-megapixel sensor.
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Reportedly, the new line of smartphones will first go on sale in Europe and India, and then in the United States. They are being developed by a team of “young, creative, and enthusiastic OnePlus employees from around the world who have worked tirelessly over the past few months to bring this product line to life”. The team is led by Paul Yu, a specialist in hardware development for many OnePlus flagships for 5 years.
OnePlus CEO might return to Oppo but he will continue to lead the company
It is worth to mention that some recent report claims that the founder, CEO and the main person at OnePlus will start working at Oppo. Pete Lau, formerly Oppo vice president, created OnePlus in December 2013. During this time, the company released more than 15 successful smartphones, and its turnover in 2019 exceeded $1.9 billion. More than 1000 people work for the corporation.
The goal of OnePlus is to share the best technology with the world. The company became known thanks to its flagship killer smartphones, but is now expanding its portfolio. One of the important steps to conquering more markets was the launch of OnePlus 8. An expensive smartphone that has become an uncompromising offer that combines all the technologies currently available.
Fortunately, even if the rumor turns out to be true, Pete will remain in OnePlus. He will continue to lead the company. And working at Oppo will only improve company interaction and help establish a productive technology exchange.
Recall that OnePlus belongs to the BBK holding, which, in turn, owns Oppo, Vivo and Realme. This means that no conflict of interest will occur. But rather the opposite – the transition of Pete will help every brand. In any case, at the moment these are just rumors.