In addition to the announcement of Realme GT Neo 2, the company decided to talk about the future of its proprietary user interface. It announced that the premiere of a new iteration of the Realme UI 3.0 firmware will take place in October. We will get the exact date, most likely, closer to its release.
The company did not tell any details about Realme UI 3.0, but with a high degree of probability, it can be assumed that it will be built on top of Android 12. Following the parent company Oppo; the sub-brand will be the first to announce the proprietary shell based on the twelfth version of the green robot.
It’s premature to talk about what innovations and changes Realme UI 3.0 will bring. We can only say that the shell will definitely offer Android 12 features; and will be in many ways similar to ColorOS, which in turn will be reflected in OxygenOS 12.
Also at the press conference, the company boasted that in the second quarter it entered the top 6 largest manufacturers in the world and became the fourth in China. It is logical that Realme will not be happy with what has already been doing and plans to improve its position in the market. At the moment, it is cautious and does not talk about where it sees herself in the table of ranks. The only plans are to sell at least 200 million units next year.
Realme has become one among the six largest manufacturers in the world
Today, Realme announced another achievement – in the second quarter of 2021, the brand was ranked sixth in the global ranking of the largest smartphone manufacturers, and fourth among Chinese mobile brands in the global market.
Sales of Realme smartphones grew 135.1% in the second quarter compared to the same period last year; according to consultancy Counterpoint Research, a record among the top six manufacturers in the world.
In August of this year, the founder and head of Realme Li Bingzhong reported that the manufacturer’s smartphone shipments exceeded 100 million units. He also expressed the hope that by the end of 2022 they will grow by another 100 million; and by 100 million in 2023.
In addition to smartphone manufacturing, Realme continues to grow in the IoT device niche. We know that the company’s goal is to achieve leadership in this segment in some key regional markets.
In June, the company announced its “1 + 5 + T” strategy; according to which the “core” of the business is the production of smartphones; and computers, tablets, TVs, smartwatches and wireless headphones will become the five main related products. All of this will be integrated into TechLife, the so-called the ecosystem of the “Internet of Everything”.