OnePlus’ controversial ‘Ladies First’ contest thread disappears from the forums

OnePlus continued their interesting yet often controversial marketing strategy with the announcement of another campaign worthy of going under the scanner sometime back, but it looks as though it wasn’t destined to last long.

The contest we’re talking about is the ‘Ladies First’ contest that was being hosted on the OnePlus forums. 50 lucky female participants were to get an invite, but it looks like OnePlus will have to find another way of doing so.

Right from the publishing of the thread, the contest saw a lot of extreme remarks and responses from the forum users. Of course, that is what OnePlus wanted, but it looks as though things went out of hand which made OnePlus remove the thread.

It isn’t clear yet if it will be put up again (or if this is just some sort of a forum bug), but the thread – previously accessible here – returns a ‘thread not found’ error.

Do you think OnePlus One need to rethink their extreme marketing plans?

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